The University for the Creative Arts is hosting a one-day event exploring the historical, creative and technical connections between animation and digital games. This conference seeks to explore the neglected relationship between these art forms, media industries and branches of popular entertainment. The event aims to bring together critical perspectives incorporating videogame consoles, computer games, mobile apps, animation, cartoons, illustration and comics. Alongside cultural and theoretical approaches, we welcome creative and industrial perspectives on Games Animation as both a profession and subject area, and invite papers that examine the role animation plays within games, as well as contributions regarding its teaching and history.